Effective Date: July 30, 2025
At Brandway Digital, located in Montreal, Quebec, Canada, we take the protection of your personal information very seriously. This Privacy Policy explains how we collect, use, disclose, retain, and protect your personal information when you visit our website https://www.brandwaydigital.com (the “Site”) and use our services, in accordance with applicable laws in Quebec and Canada, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Quebec’s Act respecting the protection of personal information in the private sector (Law 25).
By using our Site and services, you consent to the collection and use of your personal information in accordance with this Privacy Policy.
1. Personal Information We Collect
We only collect personal information that is necessary for the identified purposes, with your consent, or as permitted by law. We may collect different types of information about you, including:
a. Information you provide directly to us:
- Identification and Contact Information: Your first name, last name, email address, phone number, company name, mailing address, when you fill out our contact forms, request a quote, subscribe to our newsletter, or interact with us via email or phone.
- Project Information: Specific details regarding your digital marketing needs, objectives, and preferences when you communicate them to us as part of a service request or contract.
- Billing Information: If applicable for services, although we generally use secure payment processors that handle this data directly.
b. Information collected automatically (usage data and tracking technologies): When you browse our Site, we may automatically collect certain information through cookies and similar technologies (see Section 4 on Cookies):
- Technical Information: Your IP address, browser type, browser version, time zone setting, operating system, and platform.
- Navigation Data: Pages visited, time spent on pages, navigation paths on the Site, date and time of visit, referring websites, and interactions with Site elements.
- Location Data: General geographical location information derived from your IP address.
2. How We Use Your Personal Information
We use the personal information we collect for the following purposes, which will be explicitly communicated to you at the time of collection or for which we will obtain your consent:
- To Provide and Manage Our Services: To respond to your service requests, process your projects, and ensure the necessary communication for the delivery of our digital marketing solutions.
- Communication: To contact you in response to your inquiries, send you information about our services, updates, or newsletters (if you have explicitly consented).
- Site and Service Improvement: To understand how users interact with our Site, analyze trends, enhance user experience, and develop new features and services. This is generally done with aggregated and anonymized data where possible.
- Marketing and Promotion: To send you targeted marketing communications about our services that may be of interest to you, only with your explicit and prior consent. You have the right to withdraw this consent at any time.
- Security and Fraud Prevention: To protect the integrity of our Site and systems, and prevent fraudulent or illegal activities.
- Legal Compliance and Regulatory Obligations: To comply with our legal and regulatory obligations in Quebec and Canada.
3. Sharing and Disclosure of Your Personal Information
We do not sell or rent your personal information to third parties. We may share your information in the following situations, ensuring that these third parties adhere to privacy standards equivalent to ours:
- Third-Party Service Providers: We may engage third-party companies and individuals to facilitate our services (e.g., web hosting, data analytics services like Google Analytics, Customer Relationship Management (CRM) services, marketing automation software, payment service providers). These third parties only have access to your information to the extent necessary to perform these tasks on our behalf and are contractually obligated to maintain the confidentiality of your information and to use it only for the purposes for which we provided it to them.
- Transfers Outside Quebec or Canada: If your personal information is transferred or processed outside Quebec or Canada by our service providers, we ensure that adequate safeguards are in place and that the transfer complies with applicable laws (including Law 25 requirements for risk assessment). We will inform you if such a significant transfer occurs.
- Legal Compliance and Law Enforcement: We may disclose your information if required by law, in response to lawful requests by public authorities (e.g., a court order, subpoena), or to protect our rights, property, or safety, or those of our users.
- Business Transfers: In the event of a merger, acquisition, asset sale, or bankruptcy, your personal information may be part of the transferred assets. In such a case, the acquirers will be bound by this Privacy Policy or implement a new one that will be communicated to you.
- With Your Consent: We may share your information with third parties when we have your express consent to do so.
4. Cookies and Similar Technologies
We use cookies and similar tracking technologies to track activity on our Site and store certain information. Cookies are small data files placed on your device.
Before placing non-essential cookies on your device (e.g., for analytics or advertising), we will obtain your explicit consent via a compliant cookie consent banner.
- Essential Cookies: Necessary for the operation of the Site (e.g., for secure navigation or to remember your consent preferences). These cookies do not require consent.
- Performance and Analytics Cookies: To collect information about how visitors use our Site (e.g., via Google Analytics), in order to improve its functioning. This data is generally aggregated and anonymized. We use Google Analytics to collect anonymous information about Site usage. You can review Google’s privacy policy here: https://policies.google.com/privacy.
- Functionality Cookies: To remember your preferences (e.g., language) and enhance your experience.
- Marketing/Advertising Cookies: To display relevant advertisements to you on other websites, based on your Browse and interests.
You have the option to manage your cookie preferences through our consent banner. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies or to be alerted before a cookie is stored. However, this might affect the functionality of some parts of the Site.
5. Links to Third-Party Sites
Our Site may contain links to other websites not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
6. Data Security
We implement reasonable and commercially acceptable physical, technical, and administrative security measures to protect your personal information against unauthorized access, loss, destruction, alteration, or unauthorized disclosure. These measures include encryption (HTTPS), firewalls, physical access controls to premises, and staff training.
Despite our efforts, no method of transmission over the Internet or electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your data. In the event of a privacy incident (unauthorized access, use, or disclosure of your personal information), we commit to taking all necessary steps to reduce the risk of harm and to inform the Commission d’accès à l’information du Québec and affected individuals, if required by law.
7. Retention of Personal Information
We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or to comply with our legal obligations or resolve disputes. The retention period will vary depending on the type of information and its use. Once the information is no longer needed, it is securely destroyed or anonymized.
8. Your Rights Regarding Your Personal Information
In accordance with PIPEDA and Quebec’s Law 25, you have the following rights regarding your personal information:
- Right of Access and Rectification: You have the right to access the personal information we hold about you and to request that it be corrected if it is inaccurate or incomplete.
- Right to Withdraw Consent: You may withdraw your consent to the collection, use, or disclosure of your personal information at any time, subject to reasonable legal or contractual restrictions. This may affect our ability to provide you with certain services.
- Right to De-indexing or Dereferencing: You may request that your personal information be de-indexed or that any hyperlink leading to it be removed if its dissemination contravenes the law or causes serious and persistent harm.
- Right to Data Portability: You may request to receive a digital copy of the personal information you have provided to us, in a structured, commonly used, and machine-readable format.
- Right to Lodge a Complaint: You have the right to lodge a complaint with the competent supervisory authority if you believe your privacy rights have not been respected:
- In Quebec: The Commission d’accès à l’information du Québec (www.cai.gouv.qc.ca)
- In Canada: The Office of the Privacy Commissioner of Canada (www.priv.gc.ca)
To exercise any of these rights, please contact us at the address provided below. We will respond to your request within the timeframes prescribed by law.
9. Information Regarding Children
Our Site and services are not intended for individuals under the age of 14. We do not knowingly collect personal information from children without verifiable parental consent. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we discover that we have collected personal information from a child without verification of parental consent, we will take steps to remove that information from our servers.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time to reflect changes in our practices or to comply with new legal requirements. We will notify you of any significant changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top of this policy. We encourage you to review this Privacy Policy periodically for any changes.
11. Contact Information for the Person in Charge of Personal Information Protection
For any questions, requests for access, rectification, or to exercise your rights regarding your personal information, please contact our Person in Charge of Personal Information Protection:
Name: Rabah OULD BRAHIM
Title: CEO Brandway Digital
Address: 4388 R. Saint-Denis suite 200 #110, Montréal, QC H2J 2L1
Phone: 5145822055
Email: info@brandwaydigital.com